Admissions and Parent Experience Manager
TES FE News
Date: 3 hours ago
City: Dubai
Contract type: Full time

Job Overview
We are seeking an experienced and dynamic Admissions and Parent Experience Manager to join our team at Repton Al Barsha for an immediate start.
About Cognita
Cognita is a global leader in independent education. Founded in 2004, we are a growing community of 100+ schools in 16 countries - in Europe, North America, Latin America, Asia and the Middle East - serving more than 85,000 students. Each of our schools are proudly unique, however our collective purpose is to create an environment where everyone can, ‘Thrive in a rapidly evolving world’.
At Cognita, we know every student is unique. We nurture their distinct personalities and strengths. We support them academically, socially, and emotionally, wherever they are in the world, wherever they’re starting from. We protect what’s special about them, while offering them rich knowledge, opportunities, and best practices. And they get to be part of something bigger; ensuring they get an education that’s, quite literally, world class.
About Repton Al Barsha
Repton Al Barsha currently educates students from Nursery (FS1) to Year 11 and will be growing year on year through to Year 13.
We are a well-resourced Apple Distinguished School with exceptional sporting facilities, seeking to achieve the best from every pupil both academically and in extra-curricular activities which is a key aspect of the school program.
The school was rated Very Good with several outstanding features in the most recent DSIB inspection.
Repton Al Barsha boasts state of the art facilities and is situated at the heart of ‘New Dubai’ in the Dubai Science Park, Barsha South. It offers the academic rigour of the UK National Curriculum within an inclusive family environment. The School is built on the twin foundations of academic excellence and the highest standards of pastoral care.
Repton Al Barsha Senior School is at an exciting stage of growth and development. We are seeking to appoint talented, highly motivated and well-qualified individuals. You should have a proven track record of outstanding learning and teaching. Our senior school staff have a mindset which understands all students have the potential for top performance, and the drive and passion to enable them to do so. The school provides teachers with the opportunity to work within a team of highly supportive and creative colleagues; and excellent professional development.
Role Overview
The successful candidate will oversee the admissions process, ensuring the successful recruitment and retention of students while maintaining compliance with educational authority regulations. You will be instrumental in fostering strong relationships with prospective and current families, enhancing engagement through strategic events, communications, and partnerships.
This is an exciting opportunity to be part of a vibrant and inclusive school community, where your leadership will directly contribute to achieving the school’s enrolment goals and delivering exceptional experiences for students and their families.
Skills, Experience & Responsibilities
How To Apply
If you are passionate about education, possess strong leadership skills, and thrive in a fast-paced and dynamic environment, we would love to hear from you!
To support your application, please include your current, up-to-date CV.
The school reserves the right to interview and appoint strong candidates before the official closing date, and therefore we would encourage candidates to apply early in the process.
Cognita and the Repton Family of Schools is committed to safeguarding the welfare of children and young people and expects the same from its employees. All new staff will be subject to detailed and enhanced pre-employment clearance, including identity checks, criminal background checks for all countries lived in, qualification checks, employment checks to include an exploration of any gaps in employment, and satisfactory reference checks for all employment in the last 5 years.
We are seeking an experienced and dynamic Admissions and Parent Experience Manager to join our team at Repton Al Barsha for an immediate start.
About Cognita
Cognita is a global leader in independent education. Founded in 2004, we are a growing community of 100+ schools in 16 countries - in Europe, North America, Latin America, Asia and the Middle East - serving more than 85,000 students. Each of our schools are proudly unique, however our collective purpose is to create an environment where everyone can, ‘Thrive in a rapidly evolving world’.
At Cognita, we know every student is unique. We nurture their distinct personalities and strengths. We support them academically, socially, and emotionally, wherever they are in the world, wherever they’re starting from. We protect what’s special about them, while offering them rich knowledge, opportunities, and best practices. And they get to be part of something bigger; ensuring they get an education that’s, quite literally, world class.
About Repton Al Barsha
Repton Al Barsha currently educates students from Nursery (FS1) to Year 11 and will be growing year on year through to Year 13.
We are a well-resourced Apple Distinguished School with exceptional sporting facilities, seeking to achieve the best from every pupil both academically and in extra-curricular activities which is a key aspect of the school program.
The school was rated Very Good with several outstanding features in the most recent DSIB inspection.
Repton Al Barsha boasts state of the art facilities and is situated at the heart of ‘New Dubai’ in the Dubai Science Park, Barsha South. It offers the academic rigour of the UK National Curriculum within an inclusive family environment. The School is built on the twin foundations of academic excellence and the highest standards of pastoral care.
Repton Al Barsha Senior School is at an exciting stage of growth and development. We are seeking to appoint talented, highly motivated and well-qualified individuals. You should have a proven track record of outstanding learning and teaching. Our senior school staff have a mindset which understands all students have the potential for top performance, and the drive and passion to enable them to do so. The school provides teachers with the opportunity to work within a team of highly supportive and creative colleagues; and excellent professional development.
Role Overview
The successful candidate will oversee the admissions process, ensuring the successful recruitment and retention of students while maintaining compliance with educational authority regulations. You will be instrumental in fostering strong relationships with prospective and current families, enhancing engagement through strategic events, communications, and partnerships.
This is an exciting opportunity to be part of a vibrant and inclusive school community, where your leadership will directly contribute to achieving the school’s enrolment goals and delivering exceptional experiences for students and their families.
Skills, Experience & Responsibilities
- Recruitment Initiatives:
- Lead and organise school tours (virtual and in-person), Open Day events, and external recruitment activities.
- Ensure a seamless experience for walk in families and prospective students, promoting the school’s strengths.
- Analyse enrolment data to optimise recruitment strategies and improve conversion rates.
- Proactively monitor the admissions pipeline to identify opportunities and expedite the application process.
- Retention and Community Engagement:
- Coordinate and attend events aimed at strengthening relationships between the school and its families.
- Manage and contribute to social media efforts to align with recruitment, retention, and engagement goals.
- Gather and analyse feedback from parents to continuously enhance the admissions and parent experience.
- Partnerships and Stakeholder Management:
- Develop and maintain relationships with nurseries and educational partners to support recruitment.
- Oversee the Parent Ambassador program, engaging parents to promote the school and assist with events.
- Ensure positive relationships with external stakeholders, including regulatory bodies.
- Student Registration and Compliance:
- Ensure timely and accurate student registration in line with ADEK and Ministry of Education regulations.
- Manage compliance documentation and oversee audits to ensure adherence to all standards.
- Team Collaboration and Development:
- Mentor and guide junior admissions staff, promoting best practices and a positive team culture.
- Work closely with the Marketing and Academic teams to support the school’s marketing plan and admissions strategies.
- Administrative and Operational Support:
- Manage communication with prospective and current families, ensuring professional and timely responses.
- Utilise internal systems for effective student information management.
- Oversee the student leaver process, conducting exit interviews and ensuring smooth transitions.
- Bachelor’s Degree in Business or a related field.
- Minimum 3 years of experience in admissions, customer service, or a related field, with a track record of success in a target-driven environment.
- Strong leadership, communication, and interpersonal skills.
- Proficiency in data management, analysis, and Microsoft Office.
- Knowledge of marketing principles and experience working cross-functionally.
- Ability to work in a fast-paced environment and meet demanding activity targets.
- Excellent customer service skills and attention to detail.
- Proficiency in English is essential.
- Competitive salary commensurate with experience
- Annual flight ticket
- World class medical & healthcare benefits (subject to status)
- End of service gratuity, as per labour law
How To Apply
If you are passionate about education, possess strong leadership skills, and thrive in a fast-paced and dynamic environment, we would love to hear from you!
To support your application, please include your current, up-to-date CV.
The school reserves the right to interview and appoint strong candidates before the official closing date, and therefore we would encourage candidates to apply early in the process.
Cognita and the Repton Family of Schools is committed to safeguarding the welfare of children and young people and expects the same from its employees. All new staff will be subject to detailed and enhanced pre-employment clearance, including identity checks, criminal background checks for all countries lived in, qualification checks, employment checks to include an exploration of any gaps in employment, and satisfactory reference checks for all employment in the last 5 years.
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