Advertiser Lead, Middle East & Africa

Company Description

ABOUT NIELSEN

At Nielsen, we are passionate about our work to power a better media future for all people by providing powerful insights that drive client decisions and deliver extraordinary results. Our talented, global workforce is dedicated to capturing audience engagement with content - wherever and whenever it’s consumed. Together, we are proudly rooted in our deep legacy as we stand at the forefront of the media revolution. When you join Nielsen, you will join a dynamic team committed to excellence, perseverance, and the ambition to make an impact together. We champion you, because when you succeed, we do too. We enable your best to power our future.

Job Description

JOB SUMMARY

We are seeking a commercial lead who is a results-driven individual to join our team as the Advertiser Lead for Nielsen in Middle East & Africa. You will be responsible for driving revenue growth and exceeding sales targets across the region. Your main responsibility will be to lead a high-performing team, develop and execute an effective sales strategy, and build strong relationships with the largest agency holding groups and top 500 advertisers.

Qualifications

ROLES & RESPONSIBILITIES

• Accountable for achieving revenue targets for the Advertiser business in the Middle East.
• Own and execute a sales strategy for the Advertiser business in the Middle East.
• Lead and inspire the Middle East & Africa Advertiser sales team to exceed the sales targets.
• Work closely with internal stakeholders, including post-sales servicing, customer success, marketing, product, and finance, to align sales efforts with company objectives.
• Identify new business opportunities and develop strong partnerships to expand Nielsen’s presence and market share amongst brands in Middle East & Africa.
• Build and maintain relationships with key clients including agencies, and advertisers, acting as a trusted advisor and ensuring client satisfaction.
• Keep up to date with market trends, competition, and customer needs to identify areas for growth and innovation.
• Forecast sales performance, track progress and provide regular updates to the GM, EMEA.
  
  

Qualifications

• Minimum 7 years of experience in sales, preferably in the media, data, or analytics industry. With at least 3 years of managing a team across regions.
• Track record of successfully driving sales growth and exceeding revenue targets across the Middle East region.
• Minimum of 3 years experience in managing and leading a media sales team, with a proven ability to mentor and inspire individuals to achieve.
• Established network of senior relationships within the media industry, including agency holding groups and top 500 advertisers in the Middle East region.
• Excellent written and verbal communication skills in English and Arabic is required.
• Strong business acumen and proven experience of strong negotiation and presentation skills.
• Comfortable presenting to and negotiating with c-level executives.
• Ability to navigate complex businesses and manage multiple projects with both short and long sales cycles.
• Proven ability to work effectively in a fast-paced international commercial environment.
• Bachelor’s degree in business, marketing, or related field. An advanced degree is a plus.
  
  

Additional Information

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