Assistant Digital Merchandiser
Al Tayer Insignia
Date: 3 weeks ago
City: Dubai
Contract type: Full time
At Al Tayer Insignia, your career is more than a job — it’s a journey into the heart of luxury retail. For over 40 years, we’ve partnered with the world’s most iconic brands, creating award-winning retail experiences across our boutiques, department stores, and leading online platforms. With stores and outlets across the GCC and a truly seamless omnichannel presence, we bring style, innovation, and heritage together. Here, you’ll join a diverse, customer obsessed, passionate team that celebrates creativity, values individuality, and empowers you to grow. Join us on our journey, reimagining fashion and redefining the meaning of luxury in the region.
Responsible for enhancing on site customer experience, product discovery and maximising sales and sell through for Bloomingdale's Online. Responsibilities include on site category maintenance, web/ app optimisation, launches/ campaigns, performance reports, visual merchandising, and management of key relationships.
Functional Roles and Responsibilities
- Assure timely and accurate site content. Site content includes product images, product descriptions, digital shopping tools and promotions.
- Partner with Planning, Production and Digital Marketing teams to orchestrate and support the successful launch of new assortments from product pass off to the photo cycle to UAT and finally web-launch.
- Collaborate with Digital Merchandising Manager to navigate new products into site categories, based on product attributes and known customer shopping behaviors. Responsible for site product navigation maintenance, as necessary.
- Responsible for the color and category classification of products, ensuring all newly uploaded products are satisfactorily represented.
- Monitor the site to ensure optimized performance around customer engagement and conversion across different customer types.
- Maintain product lifecycle reports to identify bottlenecks in the time-to-site process.
- Support the Digital Merchandising manager in delivering improved product availability to the customer- the right stock at the right time.
- Provide regular competitive analysis.
- Monitor site daily to assure accuracy of product assortments, category navigation, content marketing and promotions.
- Run weekly merchandising analysis and share with the commercial team.
- Responsible for building and testing online promotions, optimizing key categories for SEO as well as merchandising products on the site based on analytics.
- Track products and inventory levels for items planned to be featured in upcoming marketing exposures, to ensure availability at time of feature.
- Prepare Ad Hoc reports as needed to support Digital Merchandising and Digital Trading Managers.
- Looking at ways to increase performance against KPIs.
- Develop effective and collaborative working relationships within the team.
- Work flexibly across projects taking ownership of specified deliverables in support of the overall merchandising strategy ensuring milestones are met on time and to specified standards.
- Works on trend reports and analysis and presents valuable recommendations and insight.
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