Assistant Manager-Data Insights
DAMAC Properties
Date: 3 weeks ago
City: Dubai
Contract type: Full time

Job Description
Key Responsibilities:
Key Responsibilities:
- Lead end-to-end implementation of GA4 and GTM across web and mobile applications.
- Design and implement custom dataLayer structures to support robust event tracking.
- Integrate GA4 and GTM with other platforms (e.g., CRM, marketing tools, product platforms).
- Implement and manage mobile app tracking (iOS and Android) using GTM, Firebase, Amplitude, and Adjust.
- Collaborate with developers and product teams to ensure accurate data collection across digital touchpoints.
- Debug, test, and validate tracking setups using tools like Tag Assistant, DebugView etc.
- Build and maintain analytics documentation and implementation guides.
- Provide insights and reporting support using GA4, Amplitude dashboards, or other BI tools as needed.
- Hands-on experience with Google Tag Manager and Google Analytics (GA4).
- Proven experience implementing and troubleshooting complex dataLayer setups.
- Strong understanding of mobile app tracking frameworks (Firebase, GTM SDK, Adjust, Amplitude).
- Familiarity with cross-domain tracking, consent mode, and privacy compliance (GDPR/CCPA).
- Experience integrating analytics with platforms like HubSpot, Salesforce, Segment, etc. is a plus.
- Comfortable working closely with developers and QA teams.
- Good to have experience in SQL, GCP and Python.
- Experience with Big Query, Google Looker Studio or other data visualization platforms.
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