Associate Account Director, Social Media

Job Description

Position Summary

We are looking for an Associate Account Director for social media to lead and manage social media strategies and campaigns for clients primarily in the financial, banking, and insurance industries. This role requires a blend of strategic thinking, client management, and hands-on execution to drive brand awareness, engagement, and business growth through social media channels.

Primary Duties

• Strategic Leadership: Provide strategic leadership by designing and executing tailored social media strategies for diverse clients, with a particular emphasis on those in the financial, banking, and insurance sectors, ensuring alignment with their business objectives and compliance requirements.
• Client Management: Serve as the primary point of contact for clients, understanding their needs, providing strategic counsel, and ensuring satisfaction.
• Campaign Execution: Oversee the planning, creation, and delivery of social media campaigns, ensuring content is compliant, engaging, and effective.
• Team Collaboration: Guide and mentor a team of designers, fostering a collaborative environment to deliver high-quality work.
• Performance Analysis: Monitor, analyze, and report on social media metrics and campaign performance, using insights to optimize future strategies.
• Industry Expertise: Stay updated on trends, regulations, and best practices in the financial, banking, and insurance sectors to provide informed recommendations.
• Cross-Functional Coordination: Work closely with creative, PR, digital, and analytics teams to ensure integrated campaign delivery.
• Content Creation: To create high-level and engaging content in both Arabic and English.
  
  

Qualifications

• Experience: 6+ years in social media account management or digital marketing.
• Sector Knowledge: Proven experience working with clients in financial services, banking, or insurance is a plus
• Communication: Strong verbal and written communication skills, with the ability to simplify complex financial concepts for social media audiences.
• Strategic Thinking: Ability to develop innovative social media strategies that comply with industry regulations.
• Project Management: Excellent organizational skills with the ability to manage multiple projects and deadlines.
• Analytical Skills: Proficient in social media analytics tools and comfortable interpreting data to drive decisions.
• Team Leadership: Experience mentoring junior team members.
• Adaptability: Ability to quickly learn and adapt to new industry trends and client needs
• Language: Proficient in both English and Arabic
• Candidate must be based in Abu Dhabi or be willing to relocate
  
  

Careers at APCO

Through our recruitment, hiring and retention efforts, APCO is committed to building teams to bring the best possible expertise and robust perspectives to our clients. We embrace differences in experience, viewpoint and ideas, starting with our values and extending to our behaviors, policies and practices. We aim to create a positive work experience and welcoming environment where everyone feels they belong and can thrive.