Creative Strategist (CST002)
Foreground.
Date: 2 weeks ago
City: Abu Dhabi
Contract type: Full time
Foreground is partnering with a leading creative agency to appoint a Creative Strategist.
About The Role
The Creative Strategist is entrusted with shaping the vision and strategy behind high-impact campaigns, branding, and experiential activations. This role translates insights and research into actionable creative briefs, ensuring every project is both innovative and aligned with business objectives.
Responsibilities
About The Role
The Creative Strategist is entrusted with shaping the vision and strategy behind high-impact campaigns, branding, and experiential activations. This role translates insights and research into actionable creative briefs, ensuring every project is both innovative and aligned with business objectives.
Responsibilities
- Lead the development of creative strategies for integrated campaigns, branding, and event activations
- Conduct market research, audience profiling, and competitive analysis to inform strategy
- Translate insights into clear, actionable briefs for creative, design, and content teams
- Collaborate with creative, account management, and production teams to ensure strategic alignment and execution
- Present strategic recommendations and creative concepts to clients and internal stakeholders
- Track and analyze campaign effectiveness, providing recommendations for continuous improvement
- Support new business pitches and proposal development with strategic input
- Stay abreast of industry trends, digital innovation, and cultural insights relevant to the agencys work
- Bachelors or Masters degree in Marketing, Communications, Advertising, or a related field
- Minimum 6 years experience in creative strategy, brand planning, or related roles within agency or brand environments
- Strong track record of developing successful strategies for leading brands and campaigns
- Excellent analytical, research, and storytelling skills
- Exceptional communication and presentation abilities
- Experience with digital, social, and experiential marketing
- Familiarity with the GCC market and regional cultural nuances is preferred
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