Director Marketing - SG

Job Description

Key Responsibilities:

Core Responsibilities:

• Direct overall marketing activities in AD Ports Group and its businesses.
• Lead company marketing campaigns and promotional efforts to build a high level of brand awareness and market positioning.
• Produce best-in-class integrated marketing services and provide guidance to deploy key strategies and programmes focusing on generating ROI for AD Ports Group and businesses.
• Liaise with local/international media and marketing companies and engage in contract negotiation and agreement.
• Ensure consistency, conformity and alignment with AD Ports Group brand messages and value propositions communicated across all marketing communications.
• Develop processes and procedures for the marketing function, ensuring full alignment with the requirements of the corporate marketing and per functional service level agreements (SLAs).
• Monitor and assess, through continuous market and competitor research, the key trends that may impact the organization and recommend new, innovative and strategic marketing approaches.
• Build and maintain strong relationship with internal and external key enablers including partners, portfolio companies and senior leadership to achieve a high level of stakeholder satisfaction and meet company objectives.
• Prepare marketing reports reflecting department current activities, performance, bottlenecks and recommendation plans.
  
  

People Management Responsibilities:

• Direct, build and steer the marketing team towards achieving set objectives, ensuring personal growth and learning development needs are met
• Monitor direct reports and holds team members responsible for ensuring marketing deliverables are best-in-class, aligned to the agreed objectives, budgets and timeframes
• Define and assess annual and quarterly KPIs for the marketing team
• Counsel and guide the marketing team, carry out annual performance appraisals and addresses capability and disciplinary issues when required
• Define key roles, develop critical talent, and deliver elevated levels of performance that cultivates a dynamic, results-oriented marketing team as AD Ports Group grows.
  
  

Strategic Responsibilities:

• Engage with the VP MARCOM to define the strategic roadmap aiming to market AD Ports Group.
• Define and monitor the annual and long-term marketing strategy for AD Ports Group and its businesses.
• Partner with internal stakeholders, understand requirements and translate business objectives into measurable marketing goals and plans.
• Assess the accomplishments of conducted campaigns and promotional efforts against KPIs and business ROIs, optimize/recommend changes as required
• Participate to define and allocate the annual marketing budget with overall accountability for the allocation and disbursement.
  
  

Responsibilities

Key Responsibilities:

Core Responsibilities:

• Direct overall marketing activities in AD Ports Group and its businesses.
• Lead company marketing campaigns and promotional efforts to build a high level of brand awareness and market positioning.
• Produce best-in-class integrated marketing services and provide guidance to deploy key strategies and programmes focusing on generating ROI for AD Ports Group and businesses.
• Liaise with local/international media and marketing companies and engage in contract negotiation and agreement.
• Ensure consistency, conformity and alignment with AD Ports Group brand messages and value propositions communicated across all marketing communications.
• Develop processes and procedures for the marketing function, ensuring full alignment with the requirements of the corporate marketing and per functional service level agreements (SLAs).
• Monitor and assess, through continuous market and competitor research, the key trends that may impact the organization and recommend new, innovative and strategic marketing approaches.
• Build and maintain strong relationship with internal and external key enablers including partners, portfolio companies and senior leadership to achieve a high level of stakeholder satisfaction and meet company objectives.
• Prepare marketing reports reflecting department current activities, performance, bottlenecks and recommendation plans.
  
  

People Management Responsibilities:

• Direct, build and steer the marketing team towards achieving set objectives, ensuring personal growth and learning development needs are met
• Monitor direct reports and holds team members responsible for ensuring marketing deliverables are best-in-class, aligned to the agreed objectives, budgets and timeframes
• Define and assess annual and quarterly KPIs for the marketing team
• Counsel and guide the marketing team, carry out annual performance appraisals and addresses capability and disciplinary issues when required
• Define key roles, develop critical talent, and deliver elevated levels of performance that cultivates a dynamic, results-oriented marketing team as AD Ports Group grows.
  
  

Strategic Responsibilities:

• Engage with the VP MARCOM to define the strategic roadmap aiming to market AD Ports Group.
• Define and monitor the annual and long-term marketing strategy for AD Ports Group and its businesses.
• Partner with internal stakeholders, understand requirements and translate business objectives into measurable marketing goals and plans.
• Assess the accomplishments of conducted campaigns and promotional efforts against KPIs and business ROIs, optimize/recommend changes as required
• Participate to define and allocate the annual marketing budget with overall accountability for the allocation and disbursement.
  
  

Qualifications

• Bachelor degree in Business Administration, Marketing, Communication, Journalism, Public Relations or a related field.
• Master's degree is a plus.
  
  

About Us

AD Ports Group

A Global Player

Through organic growth and partnerships, AD Ports Group has developed over the years into an integrated premier enabler of trade, industrialisation, and economic diversification. Established by Emiri Decree and owned by ADQ, one of the region’s largest holding companies with a broad portfolio of major enterprises spanning key sectors of Abu Dhabi’s diversified economy.

AD Ports Group is committed to building elite trade and logistics propositions. As trade has grown, so have we. Today, we are an integrated business across 5 clusters – Digital, Economic Cities & Free Zones, Logistics, Maritime, and Ports connecting global maritime routes and international trading partners.

About The Team

We offer exciting opportunities to people from different backgrounds and nationalities through internal career advancement programmes. Once a member of our staff, you have the chance to grow horizontally and vertically throughout your career journey with us.

“We are proud to be the first organization from the Middle East region to receive the prestigious Investors in People (IIP) Platinum accreditation.”

Find more about us here .