Director of Marketing & Communications

( 7394 )

At One&Only, we exist to create joy for our guests through anticipation, creativity, precision, empathy and warmth. We tailor every aspect of our guests’ stay to bring their dreams and desires to life. With an atmosphere that’s chic but wonderfully unstuffy, and a team who are meticulous but warm, we seek to exceed our guests’ expectations at every possible turn.

Gleaming in the vibrant heart of New Dubai, enveloped in private sands and luxuriant gardens, One&Only Royal Mirage is a sanctuary of traditional splendour where indulgence and excitement gloriously combine. With abundant knowledge and generosity, we anticipate our guest’s every need and surpass expectations. Whether we are designing the perfect family day out or arranging a romantic private dinner, we approach everything with imagination to spark a sense of playfulness, discovery and adventure. This is not simply our job, it’s our passion.

With stunning resorts located across the globe and exciting expansion planned, Kerzner International currently has a fantastic opportunity for a Director of Marketing & Communications to join the One&Only Sales & Marketing team at One&Only Royal Mirage Hotel in Dubai.

With the global growth of our brands, you will be an integral part of the Resort’s success and your role will be to identify, develop and drive all marketing and communications strategies and initiatives.

Key Roles And Responsibilities

• Develop and successfully execute Marketing and Communications strategy to deliver commercial goals.
• Responsible for managing and implementing marketing campaigns and online and offline projects across local and international markets.
• Work with the Director of Sales & Marketing and Director of Revenue to initiate marketing plans to drive bookings, revenue, and day visitations across the resort revenue-generating outlets.
• Align marketing and communication strategies with the global brand strategy while collaborating strongly with Global & Regional Offices.
• Establish KPIs to measure campaign success, monitoring and adjusting plans to maximise the ROI.
• Manage relationships with external agencies, including content, branding, PR and social media agencies ensuring projects are delivered on time, within the set budget and meeting the quality standard.
• Develop social media and communication plans to build and maintain brand awareness and affinity.
• Lead, coach and develop the Marketing & PR team in a fast-paced environment, ensuring growth in skill and successful delivery of projects.
• Analysing departmental performance and reporting to senior stakeholders
• Ensure a 360-degree approach where all teams are involved in marketing campaigns, where applicable, to maximise audience and reach.
• Provide the required marketing support to the different departments within the organization, including Corporate, GCC, Leisure and Groups Sales teams, F&B, Spa, Recreation and Events.
• Develop, maintain and strengthen commercial, brand and media partnership opportunities to promote and amplify the resort through B2C and B2B channels.
• Ensure up-to-date resort information and visual assets across owned and earned channels, including resort website, OTA's, social media, digital presentations and print collaterals.
• Develop the resort's digital assets and communication materials, including videos, photos, and print collaterals, while ensuring top quality and meeting the One&Only brand standards.
  
  

Experience And Qualifications

• Bachelor’s degree (or equivalent) in marketing, advertising or communications
• Minimum five years of working experience in senior marketing and communications roles in luxury hospitality brands with a successful track record of campaign creation and execution
• Proficiency with HTML, content management systems, email marketing, digital marketing and design software
• Established roster of media and PR contacts
• Excellent leadership, communication, and decision-making skills
• Solid experience in digital and print marketing, content marketing, social media marketing, public relations, and photo & video production
• Strong sense of aesthetics and understanding of visual design (layout, composition balance, colors and fonts) with a keen eye for details and quality
• Middle East/GCC experience is an advantage
  
  

Suitable candidate will be reporting directly to the Director of Sales & Marketing.

At One&Only creating JOY is at the forefront of everything we do. If you are the one to make every detail count & are bold to go beyond the obvious in every task assigned with positive energy & have the passion to make it happen, then we are looking for you.

Our brand is expanding faster than ever before. We are investing in the growth of our company, and that means we are committed to investing in you. Join a team that is open-hearted, intuitive, generous, and spontaneous in spirit. We believe in making our guests happy beyond anything they have ever imagined. We wow them at every turn and create memories that will last a lifetime. You will be at the heart of this vision, to constantly innovate to deliver Amazing Experiences and Everlasting Memories.