Group Director - Marine Services Communications

Job Description

The purpose of the Communications Director Marine Services is to lead and manage the development, execution and measurement of all communications by the DP World Marine Services business pillar around the world. Reporting to the SVP Business Communications, the position is part of the specialist team which supports the growth of DP World’s businesses by delivering strategic and tactical communications that drive customer preference and stimulate demand. The assets and capabilities of Marine Services, alongside those of the Ports & Terminals and Logistics pillars, offer the global ‘toolbox’ of services which enable the overall DP World value proposition of ‘end-to-end logistics solutions from factory floor to customer door’.

The main priorities of the Communications Director Marine Services, are:

• To recommend communications strategies which reflect the specific business objectives and growth priorities of the Marine Services business pillar at global and regional levels, including the tailoring of communications to the needs of customers, employees and other stakeholders.
• To manage the inputs of other Group Communications Centres of Excellence and external agencies in developing and delivering effective, cost-efficient and measurable implementations of these strategies.
• To ensure that all Business Communications activities are aligned with the global brand purpose and the overall ‘One DP World’ positioning.
• The ambition is to deliver world-class B2B communications which build the desired long term positioning of DP World while supporting the more immediate term business objectives of the Marine Services pillar.
  
  

Key Accountabilities

Strategy. To establish and maintain a long-term communications strategy for the Marine Services business which:

• is firmly rooted in the global and regional business objectives of the Marine Services pillar
• focuses on customising communications, employing data and insights to ensure customer-centricity
• aligns with overall Group strategies for building the DP World business and brand
  
  

Planning. To develop and manage an annual communications plan, which:

• identifies all key initiatives, projects and tasks to be progressed in the immediate term to support agreed Marine Services business and brand priorities at global and regional levels
• establishes measurable objectives, timelines, budgets and resource allocation for all communications activities
• aligns with the planning cycles and processes used in the development of the annual global communications plan for DP World
  
  

Implementation. To oversee effective and cost-efficient actioning of the plan by:

• working closely with the Marine Services business within a clearly defined framework of responsibilities
• ensuring that the inputs of other Communications Centres of Excellence reflect the requirements of the Marine Services business
• briefing and managing the delivery of work by key external agency partners
  
  

Measurement. To establish and maintain an actionable ‘dashboard’ of metrics by:

• establishing relevant and actionable measures of progress
• monitoring and reporting delivery against well-defined objectives and KPIs
• enabling communications investment to be justified on the basis of measured outcomes/ ROI
  
  

Tactical Responsiveness. To maintain the ability to respond to unforeseen changes, including:

• short-term opportunities or problems which were not anticipated
• crises/issues management support
• risk management
  
  

Continuous improvement. To encourage and nurture a culture of Innovation designed to:

• expand and strengthen professional skill sets and best practices
• test and validate new ideas and approaches
• draw on experience and learning from the world’s best practitioners
  
  

Compliance. To adhere to and actively promote behaviours which reflect the DP World brand purpose while specifically:

• maintaining the highest levels of safety standards
• complying with DP World Principles, Code of Conduct and Ethical policies
• meeting all agreed standards for DP World brand and visual identity
  
  

The role of Communications Director Marine Services is for an experienced communications professional with skills to handle a complex set of requirements at global and regional levels and influence C-suite stakeholders.

Qualifications, Experience And Skills

• Bachelor's Degree required.
• 10-15 years of experience in communications, marketing or related fields.
• Experienced practitioner with well-honed strategic and analytical skills: ability to translate complex information into actionable strategies, focusing on driving business outcomes.
• Ability to counsel and influence at the most senior levels of the business.
• Leadership capabilities with experience managing cross-functional projects and the ability to work collaboratively with a wide range of stakeholders.
• Solid experience in developing and leading integrated communication programmes, meeting expectations and deadlines within budgetary guidelines.
• Strong foundation in core concepts of financial reporting, business planning and budget management.
• A confident communicator and presenter.
• Excellent organizational and planning skills.
• Superior project management and time management skills.
• A wide degree of creativity and flexibility.
• Strong knowledge and understanding of current trends in digital media/social media.
• In-depth understanding of current affairs and awareness of economic and geopolitical context.
• Self-motivated with a positive and professional approach.
• Excellent written and verbal English language skills. Regional communications experience a plus. Additional languages a plus.
• Self-starter who thrives under pressure, can prioritise multiple projects, take the initiative and is driven to achieve results in a dynamic environment