Head of Wealth Products, Portfolio and Proposition

ADIB - Abu Dhabi Islamic Bank


Date: 2 days ago
City: Abu Dhabi
Contract type: Full time


Role: Head of Wealth Products, Portfolio and Proposition
Location: Abu Dhabi

Role Purpose:
The role will be a senior role (effectively deputy to the Head of Wealth management), overseeing the wealth management products, Proposition, Portfolio growth and new sales. Will be directly responsible for the following areas.


  • Wealth products
  • Wealth/ Investment Advisory
  • Wealth Portfolio – Quality and AUM growth
  • Wealth Governance / Process Controls (with governance team)
  • Wealth Proposition




  • Key Accountabilities of the role


    • Products – managing wealth products including sourcing new products from third party or and through ADIB Capital, enhancing existing products offering including client communication, portfolio updates to drive higher customer take up/ investment sales.
    • Portfolio Management – managing wealth portfolio across entire wealth segment to maximize customer returns, optimize portfolio holding for customers, and manage the portfolio concentration for the customers and the bank. This will include.

  • Monitoring customer returns
  • Reviewing customer portfolio mix in line with customer needs and suitability analysis
  • Reviewing customer and bank level exposures across different products and monitoring for concentration risk
  • Reviewing customer and bank portfolio in line with market dynamics / changes and proactively proposing customer strategies




    • Wealth Advisory - This will include.

  • Providing regular update to customers including customer statements / portfolio lead indicators etc
  • Regular portfolio analysis and discussions with customers through RMs and investment advisors on customer portfolio performance / concentration / returns
  • Designing portfolio strategy for customer portfolios as inputs for customer decisioning
  • Regular need analysis with customers for portfolio mix




    • Wealth Proposition – creating enhanced customer proposition with the right coverage model based on customer segmentation / portfolio holding. And setting up a customer engagement program / calendar to ensure continuous customer engagement/ interaction.
    • This role will be responsible for driving new wealth product sales through investment advisors and RMs network. The investment / wealth advisory team will report into this role and will be directly responsible for driving Wealth Product / Investment sales through RMs and AUM growth and will be involved in daily management of sales / productivity and monthly and quarterly targets achievement. The Head of Wealth Products, Portfolio and Proposition will be responsible for

  • Setting up sales targets and AUM targets - Budgets & Actuals
  • Designing incentive programs
  • Reviewing sales / portfolio performance on a monthly /quarterly basis
  • Develop / enhance programs to train RMS.




    • Along with the Head of Wealth management. The role be responsible for driving new digital initiatives for the wealth management business including –

  • Enhancing Digital journeys – end to end, from onboarding to deal execution.
  • New digital products and platform for example, building online transaction capabilities (real time), new wealth products like crypto accounts, gold / silver accounts.
  • Developing Robo advisory and customer managed portfolio




    • The role will interface with various external parties like the UBF / SCA to ensure that the bank:

  • Is first in the market for all new opportunities / product capabilities.
  • Is fully complaint to all regulations / processes.




    • The role will also be responsible to ensure full compliance to all internal procedures / policies and regulatory compliance requirements.
    • The role will also lead the banks foray into new business opportunities like Pension Funds or new geographies in GCC


    Specialist Skills / Technical Knowledge Required for this role:


  • Strong subject matter expertise on the Wealth management products and the UAE Market
  • Strong wealth advisory / Investment management skills
  • Good understanding of Digital Wealth Capabilities / platforms
  • Ability to motivate direct reports.
  • Strong inter-personal skills
  • Strong leadership, negotiation and presentation skills
  • Financial modeling, budgeting and forecasting skills.
  • Ability to collate & interpret macroeconomic data.
  • Coaching: observe, analyze and provide feedback to members to enhance employee productivity
  • Results oriented: is self-motivated driven by the need to succeed.
  • Personal organization: demonstrates high levels of personal organization, delivering on time. Plans effectively to deliver goals.
  • Development: self-analytical; and takes accountability for own development




  • Previous experience required (if any)


  • A minimum of 18-20 years industry experience in managing Wealth Management Business for a large International Bank / Local UAE bank. Reporting into senior management
  • University degree is must.
  • Understanding of marketing dynamics including demographic factors, competitor products and services
  • Detailed product knowledge of both regulated and non-regulated product
  • Familiarity with local regulation related to Central Bank /SCA
  • Ability to budget, forecast and analyze.






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