Manager - Media

Main Tasks

Technical & Product

• To develop sound channel strategy and activation in line with the communication plan
• To develop and own the projects related to: Media Strategy, Consumer Insights Analysis, Identification of business challenges facing the client, Competitive Landscape Analysis, Media selection, Maximizing cost-efficiency, Timing and laydown, Budget levels by market etc.
• To own and oversee all output from the executives/admin to ensure accuracy of the documents shared internally and externally
• To be responsible for efficient/accurate admin for the group
• "Ability to comprehend a client's requirements, pose appropriate inquiries, and devise a plan for utilizing media outlets (including creating a media plan and offering suggestions) in accordance with the client's goals.
• Strong analytical skills and ability to interpret data and market research
• Strong grasp of industry trends and best practices
• Ability to work on MS Office 365 software suite (Word, Excel, PowerPoint, Teams, etc..)
• In-depth knowledge of and experience with various media planning and buying tools and platforms, such as Z/X Plan, Statex, Global web Index(GWI), Euromonitor, World Advertising Research Center (WARC), Similar Web, etc..
• In-depth knowledge of various industry digital planning tools such as DV360, Google Ads, Meta Business Manager, Snap Chat Ads Manager, Twitter Ads Manager, TikTok Ads Manager
• Familiar with and able to describe the characteristics and advantages of the Group's various products and services.
• Knowledge of digital media and emerging technologies
• Good commercial acumen, able to understand the importance of driving ROI for both business partners and agency whilst being both efficient and effective
• Development of sound channel strategy and activation in line with the communication plan
• Development and ownership of projects related to: Media Strategy, Consumer Insights Analysis, Identification of business challenges facing the client, Competitive Landscape Analysis, Media selection, Maximizing cost-efficiency, Timing and laydown, Budget levels by market etc.
• Ownership and oversight of all output from the executives/admin to ensure accuracy of the documents shared internally and externally
• Responsible for efficient/accurate admin for the group."

Business Acumen & Operational Efficiency

• Quality control and adjustments if required - in this role Media Manager takes full responsibility on output of Media Executives & Media Planners
• To conduct regular presentations to clients keeping them informed of all relevant media trends and development
• Strong grasp of & ability to develop channel specific strategies, media plans and reports across both Offline & Online Channels
• Strong media knowledge of the market, consumer and media research available
• Expertise in all relevant industry software and systems such as GWI, EuroMonitor, XPlan, SimilarWeb...
• A thorough knowledge of the media marketplace and opportunities available and build constructive relationships with key media owners where relevant
• Deep understanding of the advertising and media industry and the role of media planning within it
• Proven ability to manage multiple projects, clients, and stakeholders
• Strong project management skills, ability to prioritize, meet deadlines, and work under pressure
• Knowledge of how to measure ROI from media plan
• Ability to manage internal teams and external vendors and agencies
• Quality control and adjustments if required - in this role Media Manager takes full responsibility on output of Media Executives & Media Planners
• Conduct regular presentations to clients keeping them informed of all relevant media trends and development
• Strong grasp of & ability to develop channel-specific strategies, media plans and reports across both Offline & Online Channels
• Strong media knowledge of the market, consumer, and media research available
• A thorough knowledge of the media marketplace and opportunities available and build constructive relationships with key media owners where relevant.
• Innovative & Analytical Mindset
• An innovative approach: in use of media, exploration of new forms of communication, research, presentation techniques, etc
• Ability to think strategically, creatively, and analytically.
• Proven ability to identify new opportunities and develop effective solutions.
• Strong communication and negotiation skills.
• Ability to innovate and improve current processes.

People & Leadership

• Seeks others' feedback to develop self-awareness, strengths and address development area.
• Is able to proactively raise issues to improve effective team working and collaboration.
• Is able to communicate confidently in a clear, concise and articulate manner.
• Collaborates with stakeholders and embraces an inclusive based environment.
• Is able to make valuable contributions to discussions and brainstorming sessions, providing insight and point of view.
• Able to build relationships quickly with others and engages personally with peers and clients.
• Treats others with respect, listens to other perspectives, especially when they are different from own.
• Able to tackle problems in a timely manner and develop contingency plans that focus on problem resolution.
• Drives a culture of trust with Peers, clients and all other stakeholders.
• Seeks others' feedback to develop self-awareness, strengths and address development area.
• Is able to proactively raise issues to improve effective team working and collaboration.
• Is able to communicate confidently in a clear, concise and articulate manner.
• Collaborates with stakeholders and embraces an inclusive based environment.
• Is able to make valuable contributions to discussions and brainstorming sessions, providing insight and point of view.
• Able to build relationships quickly with others and engages personally with peers and clients.
• Treats others with respect, listens to other perspectives, especially when they are different from own.
• Able to tackle problems in a timely manner and develop contingency plans that focus on problem resolution.
• Drives a culture of trust with Peers, clients and all other stakeholders.

Education and Experience Required

• Bachelor's degree in marketing, advertising, or a related field.
• 5-7 years of experience in media planning or related role.
• Proven ability to mentor and lead a team of planning executives.
• Strong organizational skills, team player, ability to multitask, and work under pressure.
• Digital Certifications across the major platforms, including Meta (FB & IG), Google, Snapchat, LinkedIn, Twitter, etc.