Marketing Executive

Giesecke+Devrient


Date: 12 hours ago
City: Dubai
Contract type: Full time
G+D makes the lives of billions of people around the world more secure. We create trust in the digital age with integrated security technologies in three business areas: Digital Security, Financial Platforms and Currency Technology. We have been a reliable partner for our customers for over 170 years with our innovative solutions for SecurityTech! We are an international technology group and traditional family business with over 14,000 employees in 40 countries. Creating Confidence is our path to success. Trust is the basis of our co-operation within G+D.

The whole world trusts us when it comes to physical or digital currencies. We increase the security and efficiency of the cash cycle in collaboration with central banks and the entire currency industry. As the market leader in advanced currency management, would you like to join us in shaping the future of payments?

Scope and Purpose:

  • To support the development and execution of the MEA marketing communication and activity plan, which includes:
  • Company + market communications [internal + external]
  • Trade events, seminars
  • Sales enablement collaterals


Key Result Areas & Responsibilities:

  • Support the development and execution of the annual marketing communication plan, working with marketing and sales community, aligning on business focus and strategic objectives.
  • Create and maintain sales enablement collaterals including presentation templates, newsletters, whitepaper promotions, etc., in collaboration with regional and global organizations.
  • To produce copywrite and designs for all internal and external communication, through different channels including Salesforce, Partner Portal, Yammer, Company Intranet, email campaigns, etc.
  • Proactively support communications within various channels; traditional, industry specific, social media (online).
  • Implement and maintain brand and corporate guidelines for Middle East & Africa (MEA), in alignment with regional and global marketing organization.
  • As part of the marketing team, represent the MEA region within the global marketing organization, actively participating to gain insights, provide inputs and help drive the regional communication strategy.
  • Support market research needs as required, particularly with market segment insights on sizing, macroeconomic influences, and industry trends.
  • Support the development of annual event plan, including trade shows, speaking opportunities and/or identify participation needs across MEA
  • Support the execution of the annual event plan, including organizational support and post-event surveys and reporting.
  • Work actively across the MEA country offices to align the MEA communication plan, gain inputs from the market and support on the ground initiatives.
  • Maintain the regional document repository.


Qualifications:

  • Marketing related bachelor's degree preferred or equivalent with at least 3 years' work-related experience.
  • Excellent oral and written communication skills, with an eye for detail.
  • Highly organized, can set and adhere to deadlines, with the ability to work across several projects/ assignments at one time.
  • Can work independently with minimal supervision, works well in a small high performing team, and will support on an “as needed” basis to get the job done.
  • Software application includes basic knowledge of Adobe Creative Suite (with focus on Illustrator, Photoshop, and InDesign), video editing, Microsoft Office, and Salesforce as a plus.
  • Ideally native English speaker; knowledge of French and/or Arabic is a plus.

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