Marketing Officer

Synopsis



To support the Regional Marketing Manager in planning and implementing marketing campaigns for the assigned region / market by facilitating processes and fulfilling operational requirements.

Accountabilities

• Assist the Marketing Manager in developing marketing plans and campaigns for assigned region/market
• Support the roll out of centrally-led marketing campaigns (brand awareness and tacticals) within the assigned region/market ensuring brand consistence, quality, cost parameters and timeframes
• Develop campaigns targeting consumer / tourism / trade using joint marketing funds with partners or agents
• Support the activation of key sponsorships and partnerships within the assigned region/market
• Follow all relevant policies, processes and procedures so that work is carried out in timely manner and under governance
• Implement the day-to-day standard operations assigned to ensure compliance with the established standards and procedures
• Monitor campaign performance and report to management against set KPIs
  
  

Education & Experience

• A Bachelor’s Degree in Business Management (specialization in Marketing would be a distinct advantage)
• 4 plus years of work experience, of which preferably 2 is in a marketing-centric function
• Strong creative writing and presentation skills
  
  

About Etihad Airways

Etihad Airways, the national airline of the UAE, was formed in 2003 and quickly went on to become one of the world’s leading airlines. From its home in Abu Dhabi, Etihad flies to passenger and cargo destinations in the Middle East, Africa, Europe, Asia, Australia and North America. Together with Etihad’s codeshare partners, Etihad’s network offers access to hundreds of international destinations. In recent years, Etihad has received numerous awards for its superior service and products, cargo offering, loyalty programme and more. All this ties into Etihad’s ambitious Journey 2030 strategy. The airline plans to double its fleet size and triple the number of customers over the next six years as it sets out to be the airline everyone wants to fly!

To learn more, visit etihad.com

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