Programmatic Operations Specialist

Job Scope

You will be responsible for managing the end-to-end execution of programmatic DOOH campaigns. This includes accurate deal ID setup, campaign trafficking across SSPs and DSPs, performance monitoring, troubleshooting delivery issues, and generating reports. The role works closely with internal teams and external partners to optimize campaign delivery, ensure smooth operations, and support monetization strategies.

Role Requirements

• Oversee programmatic DOOH campaign operations, ensuring accurate deal ID setup, validation, and activation across SSPs and DSPs.
• Experience with third party vendors integration.
• Manage the trafficking and configuration of programmatic campaigns, including creative assignment, targeting parameters, and scheduling.
• Collaborate with internal teams and external partners to integrate programmatic demand sources and enable scalable monetization strategies.
• Troubleshoot delivery issues such as low win rates, no bids, or incorrect targeting—providing timely resolution or escalation as needed.
• Monitor campaign performance in real time, ensuring pacing, budget utilization, and KPI achievement.
• Generate accurate reporting on programmatic campaign delivery.
• Liaise with analytics, creative, and sales teams to align programmatic operations with business objectives and client expectations.
• Provide actionable data and insights to support sales initiatives and inform strategic decisions for the management team.
• Contribute to inventory yield optimization and maximize programmatic revenue through continuous monitoring and improvement of monetization strategies.
  
  

Required Technical Skills

• Strong understanding of programmatic advertising, including PMP, PG, and Open Market deal types.
• Hands-on experience with DOOH SSPs and DSPs (e.g., Broadsign Reach, Hivestack, Vistar, Displayce).
• Familiarity with content management systems and digital signage platforms.
• Solid foundational knowledge of web technologies, including HTML, JavaScript, and JSON, to facilitate troubleshooting and technical integrations.
• Analytical mindset; comfortable interpreting delivery data and optimizing based on insights.
• Advanced proficiency in Microsoft Excel, with the ability to build and analyze pivot tables to extract actionable insights and support decision-making
• Solid troubleshooting skills related to ad serving, delivery, and targeting mismatches.
• Ability to manage multiple programmatic campaigns with competing priorities.
• Clear communication skills and experience working with cross-functional teams.
  
  

Goals & KPIs

Accuracy in deal ID setup and campaign trafficking.

Resolution of programmatic issues within SLA (

Weekly and monthly programmatic performance reports with optimization recommendations.

Maintain optimal campaign pacing and ensure smooth delivery across all live campaigns.

Identify underperforming deals and implement real-time fixes or enhancements.

About Us

We're not just a workplace; we're a hub of excitement, fun, and challenges, tailor-made for visionary thinkers and top-notch achievers. This is the perfect moment to become a part of our team, as we're on the cusp of rapid growth, especially in the ever-evolving tech media landscape.

With our headquarters situated in Dubai, Abu Dhabi, and an office in Beirut, we're expanding rapidly and looking for individuals who thrive in a fast-paced environment. We're on the lookout for those who can propel us forward by embracing technology and contributing to our efficiency. We're not interested in those stuck in old-fashioned ways; we want innovators who bring a growth mindset, are eager to learn, and are ready to apply their knowledge to propel us forward.

Join us if you're passionate about making a difference, enhancing efficiency, and embracing technology. We're on the lookout for individuals who can seamlessly absorb new information and transform challenges into efficient solutions. It's not just a job; it's an invitation to be part of a cutting-edge team shaping the future of tech media.

W Group l Hypermedia l DXTA l AiOO Tech