Sales & Category Manager – PPE

About us:

We are a dynamic and rapidly growing safety equipment brand specializing in high-quality personal protective equipment (PPE). With a strong commitment to delivering top-tier safety solutions, we’re now expanding our footprint into the UAE market.

As we enter this exciting new chapter, we’re looking for a proactive Sales & Category Manager to help lead our UAE expansion. This role offers a unique opportunity to be at the forefront of our growth—establishing our brand in a new market, building key business relationships, driving B2B sales across diverse sectors, and shaping our expanding PPE product portfolio.

If you thrive in a fast-paced environment, excel at building relationships, and are passionate about promoting products that make a real difference in workplace safety, we’d love to hear from you.

Key Responsabilities:

•  Proactively generate, qualify, and convert leads across the UAE PPE market
•  Own the entire B2B sales cycle — from outreach to closing — with clients in construction, oil & gas, and industrial sectors
•  Represent the brand in client meetings, site visits, trade shows, and industry events
•  Gather detailed customer requirements and translate insights into new product opportunities
•  Lead category expansion across gloves, coveralls, helmets, eyewear, footwear, and other PPE lines
•  Collaborate closely with sourcing and operations teams to ensure product-market fit, quality, and timely delivery
•  Contribute to the development of technical documentation, including datasheets, certifications, and sales collateral

Skills & Experience

• Minimum 2 years of experience in the PPE industry (mandatory)
• In-depth knowledge of EN safety standards relevant to PPE, In-depth knowledge of EN safety standards (e.g., EN ISO 11612, EN ISO 20345)
• Proven track record in B2B sales, preferably within construction and oil & gas sectors
• Strong professional network in the UAE industrial and safety ecosystem
• Experience with category management is a strong plus
• Highly self-motivated, independent, and comfortable operating in a fast-paced, startup-style environment

Qualifications:

•  Bachelor’s degree in Business, Marketing, Engineering, or a related field
•  Additional certifications in industrial safety, sales, or procurement are a plus