Sales Director

Industries: Fragrance and Packaging (Perfume & Cosmetics Industry)

About Us

At Identiscents, a well-established French-founded business, we focus on sourcing, distributing, and customizing packaging solutions and fine fragrances for the perfumery, beauty, personal care, and home care industries. With almost three decades of experience, we have delivered more than 1,000 global brands. Our team of experts, dedication to fostering strong partnerships with suppliers allows us to stay flexible, sustainable, and responsive to the changing market landscape.

Serving major brands in the GCC, the company has an extensive network of clients across GCC countries, Asia, and Europe, and continues to grow its presence globally.

Role Overview

We are seeking a dynamic and commercially focused Sales Director to lead and grow our fragrance and packaging business across the Middle East and selected international markets. This leadership role involves defining and executing sales strategies, managing a high-performing sales team, and developing strong relationships with key B2B clients and partners.

The ideal candidate will have extensive experience in international sales within the fragrance, packaging, or beauty industries, with a strong track record of market expansion, team leadership, and revenue growth. This position offers the opportunity to drive regional influence while contributing to the companys broader global strategy.

Key Responsibilities

• Drive Regional and Global Sales Growth:
• Lead and execute a high-impact sales strategy across the Middle East and key international markets.
• Set ambitious but realistic revenue targets and ensure consistent achievement or outperformance.
• Expand market share through new client acquisition, portfolio development, and strategic partnerships.
• Build, coach, and empower a results-driven sales team to deliver on performance goals.
• Define team KPIs, monitor progress, and implement performance improvement plans when needed.
• Foster a collaborative, competitive, and accountable sales culture.
• Serve as the senior point of contact for major accounts and high-value negotiations.
• Deepen long-term client partnerships by understanding business needs and offering tailored packaging solutions.
• Ensure client satisfaction through excellent service, follow-up, and ongoing support.
• Identify new markets, segments, or regions for business expansion and lead go-to-market planning.
• Develop and manage distributor or agent relationships as needed for regional coverage.
• Conduct market and competitive analysis to inform commercial priorities.
• Monitor sales performance metrics and pipeline development across all territories.
• Ensure CRM tools are used effectively to manage opportunities, forecasting, and client data.
• Collaborate with internal teams (e.g., finance, logistics, product) to align sales with operations.
• Act as a brand ambassador at international trade fairs, exhibitions, and key client meetings.
• Partner with marketing on commercial campaigns, presentations, and brand positioning strategies.
• Elevate Identiscents visibility and reputation in target markets.
  
  
  

Qualifications & Experience

• Mandatory Expertise:
• Solid experience in sales and business development within the fragrance, cosmetics, or luxury packaging industry.
• In-depth knowledge of the Middle East market and experience handling international sales operations.
• Minimum of 10 years in sales, with at least 5 years in a leadership or regional sales director role, B2B background is mandatory
• Demonstrated success in expanding into new markets and growing a sales pipeline from prospect to close.
• Bachelors degree in Business, Marketing, International Trade, or a related field.
• MBA or executive education in leadership or commercial strategy is a plus.
• Strong commercial and strategic mindset.
• Excellent leadership, communication, and negotiation skills.
• Ability to manage complex sales cycles and long-term client partnerships.
• Proficient in CRM systems, sales analytics, and reporting tools.
• Knowledge of fragrance packaging components (glass, pumps, collars, caps) is a strong advantage.
• Experience in managing regional distributor networks or international sales teams.
• Background in custom packaging (perfume or cosmetics) development or private label projects.
• Understanding of luxury brand dynamics and expectations.
  
  
  

Key Competencies

• Ability to define and drive commercial strategy across regions.
• Skilled in building trust and long-term partnerships with key accounts.
• Experience in leading, motivating, and scaling high-performing sales teams.
• Proven track record of entering new markets and developing regional presence.
• Strong deal-making capabilities with focus on margin and value creation.
• Data-driven decision-making and accurate forecasting.
• Clear, persuasive communicator across internal and external stakeholders.
• Agile in fast-paced, multicultural environments.
  
  
  

Join a Team That Values You, Energizes You, and Grows with You!

Attractive Benefits & Security: Enjoy a top-tier compensation package with comprehensive insurance your well-being and future are fully supported here.

Vibrant & Supportive Culture: Join a workplace where energy, teamwork, and genuine care for each person make every day engaging and meaningful.

Be Part of Success: Grow your career in a company thats not just expanding but leading the way your impact will be seen and celebrated as we move forward together.