Social Media Content Creator (Video + Photo)

Joud Coffee


Date: 2 days ago
City: Abu Dhabi
Contract type: Full time
About The Role

We want a hands-on creator to film, edit, and post daily content for Instagram, TikTok, Snapchat, and YouTube Shorts.

Your focus is three simple styles:

  • Calm coffee & product (clean, minimal)
  • Kitchen & counter action (chef/plating/pour/torch)
  • Viral dessert moments (big reveal in first 2 seconds)

You will work inside our cafés and kitchen with the Marketing team.

What You Will Do

  • Shoot vertical video (9:16) and photos on phone or camera.
  • Edit quickly on CapCut / Adobe Rush (captions, text, simple cuts).
  • Post Reels/Stories/TikToks with short, clear captions and a CTA.
  • Plan a simple weekly content calendar with the team.
  • Capture key angles: 45° hero, top-down, macro close-ups, wide “place” shot.
  • Use good light (daylight or small LED) and clear audio (lavalier if needed).
  • Keep footage and files named and organized in folders.
  • Get permission when filming guests; follow food safety rules.
  • Track results (views, watch time, saves, shares) and learn what works.

Weekly targets (guide)

  • 5–7 Reels/TikToks
  • 15–20 Stories (behind-the-scenes, polls, Q&As)
  • 10+ edited photos for feed/library
  • Share a short performance report each week.

What You Bring

  • 1–3 years making short-form video for a brand, café, restaurant, or your own page.
  • Strong phone filming skills; steady hand; can use tripod or gimbal.
  • Fast editor on CapCut/Rush (cuts, captions, speed ramps when needed).
  • Eye for composition, color, and clean backgrounds.
  • Simple English writing (hooks, on-screen text, CTAs).
  • Portfolio required: links to IG/TikTok/Drive with vertical videos.
  • Able to work some early mornings/evenings/weekends to capture service times.
  • Can travel between our locations. Arabic is a plus.

KPIs (how We Measure)

  • Consistent posting vs calendar.
  • Higher average watch time and completion rate over time.
  • More saves and shares.
  • Strong “first 2 seconds” hook on each video.
  • Organized content library we can reuse.

We provide

  • Support from Marketing, shot lists, and brand guidelines.
  • Basic kit if needed (phone rig, small LED, mic).
  • Growth and training opportunities.

How To Apply (simple Task)

  • Send your CV and 3–5 links to your best vertical videos.

One-day test:

  • Calm coffee (15–30s).
  • Kitchen/counter action (15–30s).
  • Viral moment with a strong hook (10–20s).
  • Export 1080×1920 with captions and share as unlisted links.

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