Social Media Manager

The Social Media Manager will be responsible for managing our social media accounts for Kendo Middle East.

He/she will lead social media strategy, build and execute the social strategy across platforms, lead the content calendar, drive follower growth and engagement, and report on performance to turn insights into action.

They will also brief agencies on local content production and manage our amazing Fenty Fam community.

Reports to: Senior Marketing Manager

Team Members: Social Intern

Job Responsibilities

Social Media Strategy Management

• Design and implement social media strategies to align with business goals
• Stay up-to-date with current technologies and trends in social media
• Set specific objectives and report on ROI
• Manage a budget for social media activities
• Maintain relationship and current information trends with social media partners such as Instagram, TikTok, and any new emerging platform
  
  

Social Media Execution

• Creation of social media calendar
• Generate, edit, publish and share engaging content daily (e.g. original text, photos, videos and news)
  
  

Social & Digital Media Reporting & Analysis

• Analyze competitor activity & recommend improvements
• Suggest and implement new features to develop brand awareness
• Research and evaluate the latest trends and techniques in order to find new and better ways of growing our social media presence in the region
  
  

Profile

Fluent in English and Arabic (preferred) Bachelor’s degree in Marketing and equivalent experience of minimum 5-6 years in the Middle East within Beauty, or Retail industry preferred. Strong experience in setting up new social accounts and content management Ability to manage creative agencies to deliver creative content Ability to travel domestically and internationally. Excellent communicator & collaborator with agility to collaborate with cross functional teams, also with proven ability to motivate and inspire direct reports and influence across groups at the global, regional, and local level. Client-centric, omnichannel mindset Creative, solution driven; likes to have fun with beauty. Ability to collect and leverage key performance metrics and data to provide insights and make strategic business decisions. Strong Project Management skill set with managing multiple workstreams simultaneously with remarkable success; able to prioritize, lead and manage projects in a demanding environment.