Assistant Marketing & PR Manager

Company Description

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Raffles the Palm Dubai is on the western crescent of Palm Jumeirah, the world’s largest manmade island and archipelago. This luxurious five-star hotel with 360 spacious rooms, suites and villas is embellished with hand-crafted Italian touches and offset by carefully selected amenities to complete the atmosphere of elegance. Guests can enjoy panoramic views, a private beach, state of the art entertainment and recreational facilities, including specialist boutiques, a VIP movie theatre, signature and private restaurants complemented by exquisite banqueting and conference spaces.

When visiting Raffles, guests will discover the individual personality and story offered by the hotel. At the essence of every Raffles is the delivery of thoughtful, personal and discreet service to well-travelled guests. Raffles Hotels & Resorts is an award-winning, luxury international hotel company with a history dating back to 1887 with the opening of Raffles Hotel, Singapore. The portfolio currently comprises nearly twenty luxurious properties, from secluded resorts to city hotels in key locations around the world

Job Description

The role is designed to deliver brand-aligned communications to support all business activities of the resort. Prior experience in managing brand and design agencies is essential. The successful candidate should have a good business acumen, while combining a solid knowledge of creative visuals, ideally with editing skills. Understanding photography, shoot schedule and brand design will be indispensable for this role.

Key Roles & Responsibilities

Reporting to the Senior Director of Marketing & PR, responsibilities and essential job functions include:

• Develop hotel brochures or any other form of collateral whether printed or digital.
• Manage photo and video shoots, conduct location scouts and site tours for media.
• Process financial documentation to secure outsourced work with agencies and other external suppliers.
• Write basic ad copy for commercial communications.
• Project manage marketing campaigns in conjunction with Spa, Food & Beverage and Sales departments to ensure profit growth and brand exposure.
• Manage the supply chain process and timelines of marketing projects.
• Serve as a brand guardian and ensure all consumer-facing communications follow the brand standards.
• Liaise with appointed agencies, supplying a written creative brief with specific brand objectives, target market and any additional information as required and ensuring that the stakeholders are kept aware of all progress.
• Proof-read all communication materials to ensure the brand’s tone of voice is followed.
• Collate and develop monthly marketing reports in form of presentations.
• Design in-house collateral including flyers, menus, posters, and hotel screen banners.
• In the absence of PR and Marketing Manager, handle media requests, organize media hostings.
  
  

Qualifications

• Minimum 2 years’ experience in the marketing, digital or related professional area.
• Strong luxury hotel background / luxury brand background is preferred.
• Fluency in English, written and spoken.
  
  

PERSONAL ATTRIBUTES

• Excellent written and verbal communication skills.
• Excellent understanding of luxury market.
• Excellent understanding of all hotel departments.
• Professional presentation-building skills.
• Knowledge of basic accounting, and analytical capabilities required.
• Must have strong interpersonal skills with attention to details.
• Strategic thinking combined with the ability to move strategy to action.
• Problem solving skills.
• Self-motivated and confident, with a drive for excellence.
• Creative, independent, and manages stress gracefully.
• Ability to meet deadlines consistently.
• Pro-active and taking initiative.
• Must be organized and ability to work and follow systems and procedures.
• Must be adaptable to change of strategy, ideas, systems etc.
• Must be guest service oriented.
• Proficiency in organizational planning with the ability to multi-task.