Commercial Steering Manager

Etihad


Date: 3 hours ago
City: Abu Dhabi
Contract type: Full time
Synopsis



Commercial Steering is the team that bridges Sales and E-Commerce, Digital, Marketing, Loyalty (EDML) to Revenue Management and to the commercial division.

As a manager in commercial steering, you will have a pivotal role in driving the success of Etihad’s journey 2030. You will be responsible for steering the commercial division towards the strategic planning and execution of key initiatives, including the development and ownership of commercial objectives and country commercial plans (CCPs). Collaborating closely with Network Revenue Optimization (NRO), Sales, and EDML, you will lead the implementation of revenue-maximizing strategies. Your leadership will be instrumental in aligning teams and driving commercial excellence across the division.

Accountabilities



  • Lead and regionally co-own CCPs (Country Commercial Plans) with Sales, RM, and EDML teams, ensuring timely reviews through designated forums. Translate performance insights into actionable recommendations, elevating input quality from Analysts and providing upward reporting to senior management.
  • Support the development of annual commercial objectives, collaborating across Commercial Strategy units. Contribute to defining targets and play a key role in cascading objectives and aligning actions across stakeholder teams.
  • Coordinate new route and frequency launch planning, acting as a key enabler between tactical execution and strategic intent. Work closely with RM, Sales, and EDML to manage Open for Sale (OFS) readiness, proactively resolving operational risks and ensuring commercial preparedness.
  • Monitor and drive revenue optimization initiatives, supporting cross-functional implementation while providing regular performance tracking and highlighting opportunities for course correction or incremental growth.
  • Act as a key orchestrator of commercial publications and communication plans, ensuring readiness and alignment across the division, and supporting senior leaders with structured content for ad-hoc and strategic launches.
  • Refine and implement commercial processes, collaborating with Sales, EDML, and Revenue Management. Align tactical execution with broader strategic goals and continuously improve team workflows to drive impact.
  • Support executive-level deliverables, including the preparation of high-quality presentation material and insights for the division’s senior leadership, ensuring clarity, accuracy, and narrative cohesion.

Education & Experience



  • Bachelors’ degree, preferably in Business, Economics, Engineering, or a related field (post-grad. qualifications an advantage)
  • Strong commercial acumen with a proven ability to interpret and leverage data to drive strategic decision-making
  • Advanced proficiency in Microsoft Office Suite, particularly PowerPoint, with a demonstrated ability to create high-impact presentations for executive leadership
  • Problem solving skills combined with leadership attributes that inspire teams to deliver results and navigate complex challenges
  • Excellent communication, prioritization, and time management skills, with a proven ability to persuade stakeholders and secure buy-in for strategic initiatives Airline industry experience is an asset Minimum of 5 years experience in a commercial function, with a track record of driving results in a dynamic, fast-paced environment

About Etihad Airways

Etihad Airways, the national airline of the UAE, was formed in 2003 and quickly went on to become one of the world’s leading airlines. From its home in Abu Dhabi, Etihad flies to passenger and cargo destinations in the Middle East, Africa, Europe, Asia, Australia and North America. Together with Etihad’s codeshare partners, Etihad’s network offers access to hundreds of international destinations. In recent years, Etihad has received numerous awards for its superior service and products, cargo offering, loyalty programme and more. All this ties into Etihad’s ambitious Journey 2030 strategy. The airline plans to double its fleet size and triple the number of customers over the next six years as it sets out to be the airline everyone wants to fly!

To learn more, visit etihad.com

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