Digital Marketing Associate Manager

JOB TITLE

Digital Marketing Associate Manager | MAF LifeStyle | Corporate Head Office

Role Summary

The Digital Marketing Associate Manager is responsible for implementing the Marketing & Communications strategy, coordinating the marketing efforts across cross functional teams and supplier / agencies for the assigned brands. The role will support the Marketing Manager to expand footprint, differentiate Majid Al Futtaim Lifestyle and brand reputation, nurture client relationships and create opportunities to drive revenue and growth.

ROLE PROFILE

• Responsible for the briefing, coordination, and execution of marketing initiatives, through a well-defined annual Marketing calendar, for the assigned brands in line with overall brand Marketing & Communications strategy.
• Create synergy between the various channels of communication, reaching the brand message to the customer through the most effective and efficient medium.
• Ensure all integrated marketing efforts are in compliance with brand standards and Majid Al Futtaim communication strategy.
• Support in building clear understanding of brand values, customer profile and behaviors to ensure relevant marketing communication and messaging.
• Build strong relationships with internal marketing teams and external vendors where relevant, to ensure productive outcome of collaborative work.
• Maintain marketing spend per brand to ensure accurate book-keeping & optimal utilization in line with overall Marketing budget.
  
  

Requirements

• Bachelor's degree in marketing management or equivalent.
• Minimum 5 years of experience in a marketing role.
• Working knowledge in digital and social media marketing.
• Knowledge of latest marketing technologies and methodologies.