Digital Marketing Executive - Waterpark
Hyatt
Date: 1 day ago
City: Dubai
Contract type: Full time
We are seeking a dynamic and creative Digital Marketing Executive - Waterpark, to support the launch and ongoing digital campaigns for the upcoming Grand Hyatt Dubai Waterpark. You will contribute to the overall digital strategy from the pre-launch, to the grand opening and post-launch of the facility in line with the business objectives.
You will be responsible for the execution of strategy deployed on digital media, related e-commerce activity and driving social strategy for Grand Hyatt Dubai Waterpark. You will work closely with other departments, such as waterpark operations, sales, revenue, F&B, and marketing, to gather relevant data and support all business requirements.
Key Responsibilities
You will be responsible for the execution of strategy deployed on digital media, related e-commerce activity and driving social strategy for Grand Hyatt Dubai Waterpark. You will work closely with other departments, such as waterpark operations, sales, revenue, F&B, and marketing, to gather relevant data and support all business requirements.
Key Responsibilities
- Support the digital marketing team to increase brand awareness, drive website traffic, and generate bookings for Grand Hyatt Dubai Waterpark.
- Create and manage campaigns related to the Waterpark across all channels, including but not limited to SEO, pay-per-click (PPC), metasearch, display, social media, and email marketing efforts.
- Responsible to update and maintain Waterpark website, ensuring contents are current; work with partnered agencies to ensure website is optimized for search engine and user experience is optimum for driving conversion rates.
- Responsible to monitor and respond guests’ online feedback, creating a positive relationship with guests through online reputation platforms.
- Track and report performance; provide actionable insights and recommendations based on data analysis to optimize future campaigns.
- Collaborate with internal team and stakeholders to develop digital plans.
- Work closely with external partners for comprehensive strategic recommendations and ensure campaign’s KPIs are achieved across all channels.
- Stay updated on the latest digital trends and best practices to continually improve marketing efforts.
- Bachelor’s degree in digital, e-commerce, business, or a related field.
- Minimum 2 years of experience in a similar role, preferably within the attractions/entertainment industry at an agency or in-house.
- Strong understanding of digital marketing efforts, including SEO, pay-per-click (PPC), metasearch, display, social media, and email marketing.
- Creativity, attention to detail, initiative-taker. Graphic design capability is a plus.
- Excellent communication, project management and analytical skills.
- Ability to work in a fast-paced environment and manage multiple projects simultaneously.
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