Manager - Marketing

Apparel Group


Date: 17 hours ago
City: Dubai
Contract type: Full time
Key Responsibilities

 JOB DESCRIPTION

  • Develop and execute comprehensive marketing plans that are alligned & assigned by Head of Department for the business across channels including digital, social, Influencer, mass media, in-store, in mall and events.
  • Create and implement campaigns to increase foot traffic, drive sales, and enhance brand awareness.
  • Collaborate with internal teams, including visual merchandising, product development, and sales, to create cohesive campaigns that align with brand objectives and standards.
  • Manage and oversee all aspects of in-store events across GCC market to ensure they meet objectives and are executed flawlessly.
  • Develop & manintain annual and monthly marketing calendar and budget for GCC market & reporting to head of department.
  • Accountability for project budgets and adhering to contractual guidelines, including tracking of event cost estimates, creating purchase orders, and payment tracking.
  • Creation & issuance of vendor purchase orders & overseeing contracts.
  • Monitor and reporting of campaign performance, using data to make informed changes to strategy.
  • Manage relationships with external vendors, including agencies and partners.
  • Maintain brand consistency and standards across all marketing materials and channels.

Qualifications

  • MBA in marketing, business, or a related field.
  • 5+ years of experience in retail marketing, with a track record of developing and executing successful campaigns in GCC market.
  • Excellent project management skills with ability to manage multiple projects concurrently.
  • Strong strategic thinking and problem-solving skills.
  • Excellent communication and interpersonal skills to build strong relationships with internal and external stakeholders.
  • Ability to work collaboratively in a fast-paced, team environment, and adjust to changing priorities.

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