Marketing Manager
Palazzo Versace Dubai
Date: 3 weeks ago
City: Dubai
Contract type: Full time
Marketing Execution & Planning
- Deliver annual marketing and communications plans aligned with budgets, ROI, and business goals.
- Track industry trends and competitors to shape new strategies.
- Execute PR activities aligned with hotel marketing priorities.
- Oversee the creation of content (photography, video, basic editing, copy) for social media, email marketing, and website updates in collaboration with relevant departments.
- Social media management for hotel, F&B and spa (content calendars creation).
- Ensure brand consistency across all touchpoints (signage, collateral, experiences, B2B & B2C, photography, videography).
- Roll out global/regional campaigns using brand toolkits.
- Manage visual assets—photo, video, and graphics—per brand guidelines.
- Execute PR/media plans for F&B, rooms, spa, events.
- Maintain updated media kits (fact sheets, bios, imagery, content).
- Support press visits, events, and FAM trips to elevate visibility.
- Draft releases, articles, and statements for storytelling.
- Maintain media lists, monitor coverage, and report ROI.
- Respond to media queries and support crisis comms.
- Execute integrated campaigns across channels, in line with brand and annual plans.
- Activate sponsorships, partnerships, and events to drive engagement.
- Analyze performance and optimize based on insights.
- Manage daily coordination with partners and PR agencies.
- Oversee hotel participation in tourism board promotions and key collaborations.
- Monitor marketing spend and ensure budget discipline.
- Report on campaign results, media coverage, and ROI.
- Align with Sales, Rooms, F&B, Spa, and Events for integrated marketing campaigns.
- Organize marketing assets and reports archive.
- Share media calendars, campaign updates, and summaries.
- Conduct daily media monitoring and share clippings with relevant teams.
- Bachelor’s degree in Marketing, Communications, Public Relations, Business Administration, or a related field.
- 3-5 years of hands-on Marketing and PR experience in luxury hospitality.
- Strong copywriting and editing skills, with attention to detail.
- Experience managing agency relationships and coordinating multi‑channel campaigns.
- Ability to work effectively in a fast‑paced, team‑oriented environment.
- Knowledge in brand communication tools and platforms. Experience in media relations, press release writing, event planning, content creation, and managing design and production of marketing collaterals.
- Familiarity with basic design software (Canva, Adobe Suite).
- Great aesthetic sense.
- Commercial acumen.
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