Senior Account Executive

Job Description
We are seeking an individual who can balance working as part of our agency while seconded to a client on a full-time basis.

Someone who has a firm grasp of corporate communications, media relations and understands thought leadership to help build the reputation for a leading UAE university.

We are looking for someone who can think creatively and communicate effectively with senior decision makers across the university’s faculties.

And we need someone who is highly organised and able to help build the infrastructure and processes for a new communications team at the university.

Responsibilities
Overall, the work will involve high levels of internal stakeholder engagement; implementing tactical communication plans in response to university events, research and announcements; working with media, students, teachers, influencers and other university marketing departments.

And in terms of account management, keeping up with reporting, media monitoring, measurement and client administration.

Accountabilities
Liaising with the regional media (in Arabic and English) – both traditional and digital – to secure earned-first brand awareness for the university and its programmes.
Draft and distribute press releases (in Arabic and English), media alerts, and pitches to secure positive media coverage
Write and edit a variety of content, including press releases, articles, speeches, Q&A documents, newsletters, social media posts, and briefing materials, ensuring all content aligns with the university’s messaging and tone of voice.
Supporting on the management of marketing campaigns and producing a cadence of written content and collaborating with design and produciton.
Executing on the communications plans to support event and exhibition management
Researching and reporting on industry issues, trends and opportunities respective to further education in the region
Project management and tracking of deliverables – Includes managing timelines and deliverables to ensure projects are completed on schedule and within scope
Management of the account reporting process, including measurement and evaluation
Details of the Secondment
Reporting to an Account Director, also embedded full-time with the university and the university’s own Director of Communications
This is a fixed-term contract for 14 months
The position requires full-time on-site presence at the university’s administrative headquarters in Dubai, in accordance with the university’s official working hours and holiday schedule rather than those of the agency.
The role requires travel within the UAE to the university’s other campuses as needed.