Senior Copywriter - English - Easa Saleh Al Gurg Group (ESAG)

Job Description

Roles & Responsibilities

• Researching industry-related topics (combining online sources, interviews, and studies)
• Write concise and engaging copy for various channels including digital, websites, external advertising, print, videography, and social media.
• Provides supporting copy/content ideas to the social & content team
• Creates effective copy for press releases, websites, and other interactive media
• Develop long-form copy for LinkedIn articles and blogs
• Develop copy for news-related happenings for an internal weekly newsletter
• Works closely with the web design team to develop products, campaigns, and other content when required
• Research client’s products, markets, and keyword usage to compose targeted content
• Interpret creative direction and adapt points from creative briefs into the persuasive copy.
• Submit well-structured drafts within deadlines.
• Collaborate with designers, PR, and other professionals on large- and small-scale marketing projects (e.g. email campaigns and landing pages)
• Edit and proofread copy as needed
• Assisting with managing the editorial element of projects throughout the entire production cycle
• Help ensures all copy communicates consistent voice and style throughout all forms of communications
• Conduct thorough research to ensure all copies are factually accurate, culturally relevant, and resonate with the intended audience.
• Edit and proofread all content for grammar, punctuation, and style consistency, ensuring a polished final product.
• Analyze performance metrics to assess the effectiveness of copy and make data-driven adjustments as needed.
  
  

Skills

• A minimum of 5 years of professional copywriting experience, showcasing a portfolio that demonstrates versatility and creativity, preferably from an e-commerce or advertising agency
• Bachelor’s degree in English, Communications, Marketing, or a related field is essential for foundational knowledge.
• Attention to detail and ability to manage multiple projects under tight deadlines without compromising quality.
• Ability to meet tight deadlines, prioritize workload and achieve effective results in a dynamic, ever-growing environment
• Self-starter who uses initiative, with a passion for building, learning and experimenting
• Strong creative skills with an ability to see ‘beyond the brief’
• An ability to make simple messages compelling
• The ideal candidate should be comfortable in a fast-paced, multi-tasked, corporate environment
• Should be creative with words and concepts, possess a passion for delivering results.
  
  

Education

Any Graduation

Job Details

Job Location

Dubai, UAE

Company Industry

Marketing

Company Type

Employer (Private Sector)

Job Role

Marketing and PR

Employment Status

Full time

Employment Type

Full Time Employee

Preferred Candidate

Career Level

Mid Career

Years of Experience

Min: 5 Max: 10

Residence Location

United Arab Emirates

This job has been sourced from an external job board.

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