Senior Manager - Media

Job Description

Company description

Starcom is a world-renowned media communications agency that architects connected human experiences to create value through precision marketing, content and technology solutions. With more than 5,000 employees worldwide, Starcom partners with the world's leading marketers and new establishment brands, including: Samsung, Stellantis, VISA, McDonald’s and more. Starcom is part of Publicis Media—the global media solutions group which also encompasses Zenith, Spark Foundry and Digitas.

Overview

This position is responsible for partnering with key stakeholders—including clients, creative agencies, and capability experts—to develop and oversee the implementation of media recommendations and strategies. The role also entails setting up data and tech infrastructure, introducing processes and quality control measures, and identifying and coordinating relevant media, data, and content partnerships.

With an increasing focus on performance marketing, this role will manage complex workflows and require a high level of coordination with key agency and client stakeholders across multiple markets. Proven experience in account management, team leadership, and deep expertise in digital and performance marketing are essential.

Responsibilities

Technical & Product

• Oversees the creation and execution of full-funnel media strategies rooted in business and consumer insights to achieve client objectives.
• Partners with key stakeholders to develop data, tech, and reporting infrastructures and ensure that media recommendations are aligned with client goals.
• Leads the development and execution of processes to improve operational efficiency and optimize workflows across teams
• Responsible for setting key performance indicators (KPIs) and ensuring accurate tracking and reporting to monitor the success of campaigns.
• Manages a cross-functional team, fostering a healthy and collaborative work environment while ensuring team alignment with business goals.
• Ensures seamless coordination with agency and client stakeholders across multiple markets to manage complex workflows and achieve performance objectives.
  
  

Business Acumen & Operational Efficiency

• Collaborate with key stakeholders on setting data & tech, and reporting infrastructure.
• Interfaces with other department leads to share ideas, communicate service offerings, and to identify and deliver new solutions for the assigned client.
• Keeps senior management apprised of key client opportunities, potential risks and other key nuances which affect the health of the business.
• Holds team members accountable for strategic insights, thought leadership and operational excellence on the assigned account.
  
  

Innovative & Analytical Mindset

• Cultivates a culture of continuous learning and innovation within the team, encouraging creativity and improvement.
• Facilitates the creation and documentation of best practices to improve operational efficiency within the team and the larger group.
• Assists in interviewing, hiring, training, mentoring, and evaluating team members. Conducts performance reviews and develops career path plans for direct reports.
  
  

People & Leadership

• Takes initiative to challenge an established point of view with respect and openness.
• Able to use storytelling to connect with internal and external stakeholders in a compelling manner to influence and inspire.
• Able to handle complex issues and make decisions even when missing information.
• Capable of proactively developing meaningful relationships with key decision makers.
• Accepts responsibility for client problems, manages conflict and actively works to solve issues internally and externally.
• Able to build succession plans and grow and mentor future talent.
• Able to provide constructive feedback to others in a timely manner.
• Demonstrates a collaborative and positive spirit and showcases inclusivity towards all people.
• Listens and proactively seeks views from others to create an environment that is transparent and comfortable for others to share.
• Able to motivate their team to pursue goals and deliver beyond their beliefs.
• Able to assess ideas and people on merit alone, without bias or favoritism and gives recognition when due.
• Empowers individuals to solve problems with full support when needed.
• Capable of coaching and supporting others by aligning career expectations providing actionable, open and constructive feedback.
• Capable of persuading others with integrity by understanding their motivations and identifying their concerns and work toward solving them.
• Proactively and continuously work towards improving effective team working and collaboration.
• Able to handle complex messages and is able to convey issues to facilitate others' understanding.
• Able to initiate and lead open conversations with internal and external stakeholders to build a culture of trust.
• Capable of creating opportunities for others to grow and demonstrate their learning agility.
• Drives a culture of trust with peers, clients and other stakeholders.
  
  

Self

• Able to adjust performance based on experiences and feedback and showcases agility and flexibility.
• Displays openness to the ideas of others and leverages them when beneficial for the business.
• Demonstrates the growth mindset and proactively adapts behavior and performance for sustained success.
• Able to set high impact objectives and goes above and beyond to exceed performance.
• Able to demonstrate agility and flexibility to respond and reprioritize based on different situations.
• Able to constructively challenge the status quo and take risks to challenge internal and external perspectives.
• Approaches situations and individuals with honesty, integrity, transparency and humbleness.
• Showcases resilience and maintains drive and a positive outlook when faced with challenges.
• Actively listens and is receptive to others' feedback on performance.
• Able to take justified risks when appropriate and take accountability and responsibility when things don’t go as planned.
• An early identifier of change, able to proactively develop and share plans to seize opportunities.
• Acts ethically and makes ethical decisions in line with local regulations and contracts, even in the face of ethical challenges.
• Able to listen to other people in a way that they feel understood, and is respectful of others.
• Able to make timely decision that take into account different factors in ambiguous circumstances, considering impacts internally and externally.
• Able to build initiatives despite doubts or resistance from others to deliver strategic impact.
  
  

Qualifications

• Bachelor’s degree, preferably in Business, Marketing, or Advertising.
• Minimum 7 years of account management experience.
• Experience in media strategy for banking or automotive industries is preferred.
• Minimum 2 years of proven success in managing and leading teams.
• Deep understanding of digital marketing and performance marketing principles.
• Ability to work independently and manage multiple tasks effectively.
  
  

Additional Information

R-2230 P-2515