Wavemaker: Performance Executive - Dubai
Wavemaker MENA
Date: 1 day ago
City: Dubai
Contract type: Full time
Position Title: Performance Executive
Location: Dubai
Reports To: Performance Manager
About Wavemaker
We believe there always is a better way to grow. We positively provoke growth for our clients by reshaping consumer decision-making and experiences through media, content and technology. The Wavemaker way is globally consistent. Fuelled by the world’s most powerful consumer data, we understand where and how marketing can intervene decisively to help brands win more sales. Our 7,000 people across 88 markets have the deep knowledge, confidence and courage to provoke growth for some of the world’s leading brands and businesses.
For more information on GroupM, our agencies and WPP, please visit www.groupm.com and www.wpp.com
Position Overview
As performance Executive, you will be supporting your team with client activations across performance media channels (search, social, display). As a core member of the team, you will be involved in day-to-day campaign optimizations, campaign trafficking, booking budget orders and managing finance reconciliation.
Key Responsibilities:
Location: Dubai
Reports To: Performance Manager
About Wavemaker
We believe there always is a better way to grow. We positively provoke growth for our clients by reshaping consumer decision-making and experiences through media, content and technology. The Wavemaker way is globally consistent. Fuelled by the world’s most powerful consumer data, we understand where and how marketing can intervene decisively to help brands win more sales. Our 7,000 people across 88 markets have the deep knowledge, confidence and courage to provoke growth for some of the world’s leading brands and businesses.
For more information on GroupM, our agencies and WPP, please visit www.groupm.com and www.wpp.com
Position Overview
As performance Executive, you will be supporting your team with client activations across performance media channels (search, social, display). As a core member of the team, you will be involved in day-to-day campaign optimizations, campaign trafficking, booking budget orders and managing finance reconciliation.
Key Responsibilities:
- Experience and understanding of Google Ads and Paid Social Platforms (Meta Business Manager, Snapchat, Tiktok, X, etc..)
- Ensuring delivery on performance targets for clients
- Campaign optimizations and SQR (Search Query Reports)
- Delivery and analysis of weekly performance reports
- Oversee campaign results analysis and help translate information into observations/lessons learned.
- Analyze engagement metrics to optimize campaign performance.
- Create a measurement framework for set KPIs
- Reporting and analysis of paid media and audience analysis
- Ideally previous experience in digital media, paid advertising, or media buying, preferably within an agency or fast-paced environment.
- Proven track record in managing paid search, social campaigns.
- Strong analytical skills with the ability to interpret data and make data-driven decisions.
- Creative thinker and problem solver who can devise solutions.
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