F&B Marketing Manager

Hotel

The Lana - Dorchester Collection

Division & Department

Sales & Marketing - Communications

Job Title

F&B Marketing Manager

Contract Type

Permanent

Status

Full time

Position Overview

We are not just a collection of hotels, but instead a talented community. A family with a shared passion and commitment to, unapologetically, love and breathe who we are every day. An eclectic grouping who really care about each other and our guests; where belonging transcends all else. We do this with a backdrop of extraordinary hotels, steeped in history, glamour and stories, which provide the perfect stage for our people – our Legends – to live our vision –Treasured by Guests, Cherished by Employees, Celebrated Worldwide.

Diversity and Inclusion at Dorchester Collection are core beliefs of our We Care philosophy. The basis of We Care is to create an environment where all of our employees feel valued and respected, allowing positive engagement to prosper. We continually strive to build and nurture a culture where inclusivity is part of our DNA, reflected by our core values of Passion, Personality, Respect, Working Together and Creativity. When submitting your application, please let us know if you require any special accommodations during the interview process.

We care about your career and are known for having the absolute best people in the industry. When you join us as a F&B Marketing Manager you start a unique opportunity to become celebrated as the very best in your field. You’ll learn not only from your fellow Legends, but also through our award-winning learning academy, so that you can achieve the highest standards of craft, service, and leadership and become a legend in your own story.

What you'll get

As a F&B Marketing Manager at The Lana here are just some of the great benefits you will receive:

• Competitive Salary Package
• World-class Development Opportunities
• Complimentary stays with breakfast included in our sister Dorchester Collection hotels.
• 50% off at bars and restaurants within all of our sister Dorchester Collection hotels
• Meals on Duty
• Private Medical Insurance
• Life Insurance
• Annual Flight Allowance
• Company Accommodation
• Company provided transportation to and from work
• Uniform provided by the Company with complimentary laundry
• Service Charge
  
  

What you'll do

The F&B Marketing Manager contributes in setting and executing the media / marketing strategy for The Lana Hotel Food & Beverage outlets.

In conjugation with the Executive Chefs, Restaurant General Managers, Director of Marketing and Director of Food and Beverage, the F&B Marketing Manager plays an integral role in the development and execution of the Restaurants and Bars annual strategic marketing plan comprised of public relations, social media, and marketing communications strategies that support the business objectives. Through strategic thinking and execution, increase awareness and visibility of the outlets and its food and beverage offerings and team, the F&B Marketing Manager also contributes to driving traffic and revenues.

You’ll love what you do and take pride in delighting our guests:

• You will co-develop annual F&B marketing strategy and action plan (per DC Guidelines), co-develop and execute business goals, preserve brand and concept integrity in all elements of the marketing process.
• In partnership with DOMC, you will coordinate and oversees any F&B related photo- and video shoots to ensure all F&B visual assets are in line with the DC brand standards.
• You will design and implement innovative programs and campaigns that increase awareness of F&B, its offerings and dynamic team.
• You will lead F&B's digital strategy with a proactive and creative approach to all available digital marketing platforms from planning to implementation and reporting.
• You will actively manage the Lana proprietary F&B website pages with the support of the Digital Specialist, ensuring alignment with the positioning and business objectives and creative storytelling, as well as ensuring up-to-date information on partner and third - party websites.
• You will manage F&B social media channels, from strategy to content creation, daily channel management and ad hoc reporting. You will illustrate the power and resulting impact of a strategic social presence through effective monitoring and evaluation tools.
• You will coordinate any promotional menus with the Executive Chef and Restaurant General Managers as well as beverage menus with Beverage Manager.
• You will also project manage seasonal collaterals, including the negotiation of costs, a production timeline and the editing of each draft, and ensure final artwork is signed off by all required signees, prior to distribution.
• Our values of, Passion, Personality, Respect, Working Together and Creativity guide us each and every day. As a F&B Marketing Manager you’ll have the opportunity to bring these to life and continue to create our legacy.
  
  

The items shared are the essence of a day in the life of F&B Marketing Manager, but we’ll make sure you are provided with specifics on how we care for our hotel.

What you'll bring

• You’ll bring your unique personality and passion to the role and the team.
• Well informed of market trends and user behaviors, including leading marketing strategies unique to this category and evaluating the competition's marketing communications activities and implements change as dictated by market requirements.
• Well organized and priority focused. You know our hotels and are our brand ambassador. Ability to work under own initiative and multi-task in a fast paced environment.
• Very creative & ideally can create content on phone and camera.
• Experienced with content creation, influencer partnership, and P&R strategies specific to hospitality and F&B.
• Pro-active and inquisitive mind set to develop problem solving, decision making, conflict resolution and strategic thinking skills.
• Perfectionist with eye for detail comfortable with all social environments.
• Ability to work in a fast-paced, multicultural environment with a strong sense of creativity and innovation.
• Communication is what keeps our departments running perfectly. You have great communication skills with a strong customer service ethic.
• English is the primary language used in our hotel. You can comfortably communicate in this language. French or Arabic is a plus.
  
  

Position location

Job Location

United Arab Emirates

Location

Dubai