Social Media Content Creator (Dubai)

Key Responsibilities:

• Content Creation:
• Develop and execute a comprehensive social media content calendar, aligning with the brand’s overall marketing strategy.
• Create high-quality, engaging content, including text, images, and videos, tailored to different social media platforms (Instagram, Facebook, Twitter, TikTok,  LinkedIn, etc.).
• Conduct thorough research to identify trending topics and cultural nuances relevant to the UAE market.
• Collaborate with the design team to create visually appealing and on-brand content.
• Write captivating captions and copy that resonate with the target audience and drive engagement.
• Influencer marketing courses
• Social Media Management:
• Manage and maintain multiple social media channels, ensuring timely and consistent posting.
• Monitor social media channels for brand mentions, comments, and messages, responding promptly and professionally.
• Engage with the target audience through comments, likes, and shares, fostering a strong online community.
• Stay up-to-date with the latest social media trends, algorithms, and best practices.
• Community Management:
• Build and nurture a loyal online community by actively participating in discussions and responding to comments.
• Identify and engage with influencers and key opinion leaders in the UAE to amplify brand reach.
• Organize and execute social media campaigns, contests, and giveaways to drive engagement and generate buzz.
• Analytics and Reporting:
• Track and analyze key performance indicators (KPIs) such as engagement rates, follower growth, and website traffic.
• Use social media analytics tools to gain insights into audience behavior and content performance.
• Generate regular reports on social media performance, including key findings and actionable recommendations.
• Continuously optimize social media strategies based on data-driven insights.

Required Skills and Experience:

• Proven experience in social media marketing, preferably in the UAE market.
• Strong understanding of social media platforms, their algorithms, and best practices.
• Excellent writing and communication skills, with the ability to create engaging and persuasive content.
• Proficiency in content creation tools (e.g., Canva, Adobe Creative Suite).
• Strong understanding of social media analytics tools (e.g., Google Analytics, Hootsuite).
• Ability to work independently and as part of a team.
• Strong attention to detail and organizational skills.
• Passion for social media and digital marketing.
• A strong understanding of the UAE culture and market.